SEARCH Travels With LD

Friday, November 30, 2007

Back on the Wal-Mart trail...

Night camp: Wal-Mart at Dayton TN

Shopping for sensation

The purest example of human shopping I know of can be seen by watching a child go through life touching absolutely everything. You’re watching that child shop for information, for understanding, for knowledge, for experience, for sensation. Especially for sensation, otherwise why would he have to touch or smell or taste or hear anything twice? Keep looking: Watch a dog. Watch a bird. Watch a bug. You might say the ant is searching for suitable food. I say he is shopping.

From Why We Buy by Paco Underhill

more...